Speakers Alex RutkowskiHigher Images

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April 25th and 26th

Alex Rutkowski

About Alex Rutkowski
Higher Images

Alex has been working with small business owners for 20 years, and has helped them reach their marketing goals. He graduated from Carnegie Mellon’s Tepper School of Business, with a major in Industrial Management. He has been in internet marketing for the past 10 years, and has been a SEO Project Manager for the last 4 years with Higher Images.

AGENDA: Alex Rutkowski


Thursday, April 26th, 2018

1:30 PM - Converting Your Business’ Website Into a Customer Generation Engine
This workshop will review several pitfalls that business owners make when building, or updating, their websites. Alex will also explain how to avoid these bad practices. The topics include:
    • Commonly Made Design Mistakes
    • Traffic Planning and Site Architecture
    • Mobile Website Design Best Practices
    • Effective Calls to Action
    • Ways to Improve Conversions
    • Visitor Tracking and Performance Tracking
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